hi, i'm marrissa

i'm a project managercreativestrategistgemini .

I organize, strategize, write and design for small, medium and large brands and agencies.

hi, i'm marrissa

i'm a
project managercreativestrategistgemini

I organize, strategize, write and design for small, medium and large brands and agencies.

April 2023 – Present

Directed digital marketing initiatives and strategies for both clients and GreenCup Digital, ensuring effective implementation and achievement of objectives. Oversaw strategic planning and creative standards, nurtured client relationships, and guided team dynamics. Advised on overall process management, monitored project progress, assessed team capacity, and managed budget considerations. Demonstrated strong communication skills and adept leadership by handling multiple projects simultaneously in a dynamic, fast-paced environment.

  • Develop and systemize creative standards for all project managers and creative team.
  •  Coach and develop strategists and creative team’s skillset for best practices across all marketing channels.
  • Establish and maintain strong relationships with GreenCup team to build culture and camaraderie.
  • Implement reporting system for all marketing channels with high-level clients.

April 2023 – April 2024

Manage website builds from onboarding to launch throughout the project life cycle. Review, organize and manage ad hoc development and design requests for all assigned accounts. Serve as main point of contact for all website work across all departments (SEO, Paid Media, Account Management, Leadership). Q&A all creative work. Partner with COO and Director of Operations to identify areas of opportunity for ops growth.

  • Develop and systemize creative standards for all designers.
  • Coach and develop designers’ skills for UX/UI best practices.
  • Establish and maintain strong relationships with designers to build team culture and camaraderie.
  • Strategize on how to deliver great creative work under tight timelines, including helping the creative team manage their workload.
  • Create and develop processes to streamline task and project requests

2014 – 2018 | 2021 – 2023 | As Needed

Manage project scope from quote to launch with all design and development teams entire project life cycle. Successfully recruit, hire and manage potential new team talent. Manage client expectations and happiness throughout simple and complex website builds. Work directly with CEO to identify areas of opportunity for business growth and sustainability. Design subsidiary website pages once brand development is complete.

  • Increased client satisfaction by 120% through expectation and scope management.
  • Develop efficient processes for design to development for website builds to increase productivity by 15%.
  • Create wholistic marketing strategies pre- and post-website launch, nurture campaigns and social media launch plans for clients.
  • Increase client deliverable speed to produce faster website delivery.

Jan 2018 – May 2021

Develop strategy for small and large initiatives for multiple clients. Maintain positive client relationships while advising clients in making strategic business decisions. Manage multiple teams of 50+ people through ideas, launches and performance. Emmy-awarded agency.

  • Successfully research, develop, produce and launch brand design refresh that increased website conversion by 200%.
  • Create, manage and oversee marketing strategy to optimize account performance with budgets up to 10 million.
  • Resident client relations expert for developing positive client relations across every account.
  • Develop and launch processes for efficient and successful agency operations.

Dec 2016 – Jan 2020

 

Lead & manage team of developers, designers, a project manager and customer service team. Create new and innovative brands & websites for lifestyle brands and mental health professionals while ensuring high conversions and quality in every launch.

  • Created & implemented a streamlined system via Asana for brand development, wire framing and design to development processes.
  • Sold 5-figure website builds, while continuing to upsell throughout the process based on clients’ needs.
  • Launched 15+ websites in a little under a year.
  • Created solutions for clients with “tight budgets” that don’t overwork team, but still deliver a quality product to client.
  • Successfully problem solve all customer complaints into positive experiences and testimonials.
  • Create & maintain lead generation for the business to create a consistent flow of leads — via paid ads, SEO, social media channels, blogging and email marketing.

I have worked at MANY other agencies and businesses outside of the above jobs listed! However, these experiences were where a majority of my expertise was born, bred, and grown into where it is at today.

 

If you have any particular questions about my experience and what I else I might have experience in, feel free to download my resume below and send me an email!

resume

I’ve held many titles over the years in the digital marketing space; my skillset lies in project management, creative work and management and client-facing positions.


My resume will give you a better idea of the specifics. 

general tech + skills

google suite 100%
figma 85%
microsoft suite
59%
typing (91wpm)
91%
people & team management 91%

marketing skills

UI/UX & web design 100%
integrated marketing strategy 100%
paid media 88%
social media 88%
analytics 87%
seo 60%

CRM tools

active campaign 83%
mailchimp & flodesk 88%
pipedrive 77%
salesforce + hubspot 74%

project management tools

teamwork 100%
asana 100%
monday.com 100%
clickup 86%
workmajig 79%
trello 70%
basecamp 70%

adobe suite

photoshop 93%
XD
70%
illustrator
51%
acrobat 59%

CMS tools

wordpress 100%
squarespace 100%
shopify
56%
wix 31%

If my work looks like a good fit for your agency or company, I’d love to chat.

 

Shoot me an email at marrissa@colorandmarket.com – looking forward to learning more about working together.

I enjoy

crocheting

training my dogs

cooking things from scratch

trying new beer

video games

 

I value

transparency

direct communication

dark humor

the gift of mental illness

 

 

my formula for success

50% talent + experience

25% trauma + mental illness

25% faking it until you make it

 

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